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Roadmapping 2021: Virtual and Hybrid Events

January 14, 2021
9:00 AM - 10:00 AM

Zoom Meeting


$10 - AFP Members (open to all AFP members)
$20 - Non-members


9:00 a.m. – 10:00 a.m. - Presentation & Q&A

About the Program

Questions For You:

  • What is your unique superpower?
  • What is the biggest inspirational shift you've made professionally in 2020? How are you communicating that to your donors?
  • Within your organization, what do you love? What would you love to see?
  • What do you hope to learn as a takeaway from attending this masterclass?

Virtual Events:
While they were initially looked upon as a fallback alternative, that's changing! The virtual event wave is evolving from a temporary solution to a long-term strategy.

We will look at:

  • How virtual events will evolve in 2021 and beyond.
  • Fundamentals of what makes a successful virtual event.
  • Why 2021 will be more challenging to fundraise than 2020 if you stick to what you know!

Hybrid Events:
A combination of an on-location fundraiser with streaming for those who are unable to attend, or for those that prefer to watch from home. Appealing to a larger audience and making this a highly ACCESSIBLE event to anyone and everyone is critical. You'll learn:

  • How does a hybrid event work?
  • Why hybrid events are indefinitely the way of the future.
  • Proper preparation and communication now will drive success tomorrow.


This session has been approved for 1 CFRE point.

About the Speaker


Joey Goone

Utopia Entertainment

Joey Goone serves as President of Utopia Entertainment. He's helped Utopia transition into a full-scale production and video company. Joey not only helps Utopia produce virtual and hybrid events, but he's been called upon to consult non-profits across the country as they look for creative ways to tap into new fundraising outlets. At the helm of his creative team, they've helped nonprofits not only sustain their efforts but exceed their goals in an ever-changing, challenging environment.


About the Format

Upon registering, you will receive an email with the Zoom meeting details.  If you don't recieve that email, please don't hesitate to contact us at [email protected]  Please check your spam folders first!

We use the Zoom platform.  You will want to download the Zoom software before the meeting time.  Upon entering the meeting, please be sure that your microphone is muted until you want to talk in order to cut down on interference between your speakers and microphone.

We can utilize chat and the "Raise Hand" function during the meeting.  

The meeting will be recorded.  Presentation documents (in PDF form) will be distributed after the meeting.